Media Centre
For press enquiries, get in touch at media@amberelectric.com.au
Amber at a glance:
- Amber is a new kind of electricity retailer, helping accelerate Australia’s shift to 100% renewables
- We give households access to real-time wholesale energy prices and the ability to shift usage to when power is cheaper and greener
- For customers with home batteries, that shifting happens automatically through Amber for Batteries
- We’re also developing Australia’s first residential vehicle-to-grid (V2G) technology, helping EVs support the grid and unlocking extra value for our customers
- Amber operates the largest virtual power plant (VPP) in Australia, with almost double the capacity of the next biggest player.
- Amber supports over 40,000 customers in managing and optimising their energy use
- ~3/4% of Amber for Batteries customers had a bill below $0 in the last 12 months
- Amber for Batteries customers are earning over $1,000 pa of additional value from their batteries, bringing down battery pay back periods significantly
- Amber for Batteries generates an additional $1,000 of value for customers through smart automations - helping to speed up payback
Amber in the media
1 February 2024, Melbourne: Amber has finalised its oversubscribed Series C round, closing with $29m to scale the business in Australia and focus on the international expansion of their battery and EV automation technology.
Adelaide resident Oscar Williams managed to save himself money by going green and signing up to energy provider Amber, which allowed him to just pay wholesale prices for a small cost of $15 each month for access to renewable energy.
In the last twelve months, Amber Electric raised both a Series A (Dec 2020) and a Series B (May 2021), grew their team from around 20 to over 50, automated and controlled hundreds of smart devices to use power at cheaper and greener times, and onboarded thousands of customers.
News.com.au speaks to Amber customer Oscar Williams about how Amber's wholesale prices let him use more greener, cheaper energy - sometimes even allowing him to get paid to charge his EV
Amber wins over Powershop customers keen to continue the climate fight after Shell decided to buyout the energy retailer.
Ever wondered about the story behind Amber? It all started with a cut on a reef in Samoa, a visit from Bono and a vision for tackling climate change giving Aussies access to energy that's both greener and cheaper.
If you are a journalist or have any press enquiries, please get in touch at media@amberelectric.com.au
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For a lot of households, batteries have seemed just out of reach. High upfront costs, unclear returns, and too many question marks.
That’s all changing.
In July, the federal government’s new battery rebate will launch - offering around 30% off the upfront cost of eligible systems. At the same time, feed-in tariffs are falling, energy prices are becoming more volatile, and smart optimisation tools like Amber for Batteries are making it easier to get more value from your solar.
Together, these shifts are helping batteries move beyond backup power.
They’re becoming a smarter way to reduce bills, maximise rooftop solar, and support the grid on your terms.
But this moment also brings new questions. How do households choose a setup that actually benefits them? What does VPP participation really mean? And how do you know if a battery is going to pay off?
We unpack what’s changing, and how to make the most of it, in our latest blog: https://lnkd.in/gUB9XCyq
As more Australians invest in home batteries, the real question isn’t should you get one - it’s whether your battery is actually working hard enough for you.
Most batteries still follow fixed patterns. But the value of energy changes every five minutes. That means a battery charging or discharging at the wrong time could be leaving serious money on the table.
At Amber, we’ve built automation that responds to real-time prices, weather, and household usage - so your battery can make smarter decisions on your behalf.
Our latest blog explores why battery automation matters, what it really means, and how it can help shorten your payback period: https://lnkd.in/gKSCAEH7
A big thanks to Saul Griffith (Rewiring Australia) for the shoutout on ABC Nightlife last night!
Saul joined the show to talk all things home electrification - from solar to smarter energy use - and how Australians can cut bills and emissions at the same time.
With over 4 million homes already equipped with solar, the challenge now is making sure that energy is used in the smartest way possible. That’s where automation, real-time pricing, and battery optimisation come in - and exactly where Amber is focused.
Catch the full conversation here: https://lnkd.in/gKs4Mb6Y
