
To change Aussie energy, we’ve had to reinvent the way Aussies buy energy — giving you access to the real-time wholesale price of power for just $19/mth. Here’s what comes with your Amber subscription:
• Access to wholesale energy prices and FiT - use cheaper renewables in order to supercharge your savings and exports.
• Full use of the Amber app - have full visibility and control over your energy usage and your integrated solar and battery system.
• A smarter solar and battery with SmartShift™ - our SmartShift™ technology lets you use smart automation modes to give your solar and battery a serious power up.
Well, we're in this business to save you money, but not to make money off your energy usage. In fact, unlike other retailers, Amber doesn't make anything off your usage or exports.
Traditional retailers sell electricity at a flat price, but all retailers buy electricity at the wholesale price. With Amber, you get access to this dynamic price, meaning you pay less when you use energy when it's greener and cheaper.
We're guessing you got a battery to have more control over your energy. But sometimes it can feel like your energy company has all the power, right? Amber for Batteries puts the power back where it belongs: in your hands.
With Amber for Batteries, you can charge, discharge, and fully automate your home battery at the touch of a button. Plus, with our wholesale model, you’ll even earn the same rate for your exports as the big coal and gas generators — helping support Australia’s transition to renewables.
Australia’s only energy provider with an open API:
Pull prices, forecasts and usage data using Amber’s official REST API. Learn more about how you can our API by visiting the link below.
Amber is currently building the automation technology to bring Electric Vehicles (EVs) seamlessly into the smart platform.
Automate charging with greener, cheaper energy and even discharge when prices peak — you can help accelerate the renewable transition with your EV.
We're firm believers in the power that everyday Aussies have to make a positive climate impact.
Our reliance on expensive and unreliable coal and gas has been behind one of the worst energy crises our country has ever seen. But within this crisis is an opportunity: the chance to rethink the way we power Australia today to transition faster to a renewable future.
Amber was founded by climate activist Dan Adams and techie mate Chris Thompson to solve the biggest problem holding Australia back from reaching 100% renewable energy: making it easier and rewarding for more Aussies to use more green energy and act on climate change. While other green energy providers focus on offsetting your fossil fuel energy use, we’re laser-focused on helping you reduce your fossil fuel use in the first place.
Right now, for anyone on a traditional retail energy plan - even a green energy plan - it’s very hard to actually use more green energy. We all draw power from the same grid and traditional plans don’t provide you with the tools you need - for example, live wholesale energy prices that drop when there’s more green energy in the grid, and the % of renewable energy in real time. Amber empowers you to make a choice.
All energy retailers buy their electricity from the same wholesale electricity market, where prices are set every 30 minutes by the Australian Energy Market Operator (AEMO). The wholesale price is the true price for your usage that Amber (and other retailers) have to pay to provide you energy.
It’s normal for the wholesale price to fluctuate up or down in each 30 minute period depending on supply and demand, encouraging more power generation when the grid needs it, and less when it doesn’t.
The wholesale price that Amber passes through includes wholesale energy costs (which vary every 30 mins), hedging costs (a small fee to cover the cost of offering our Amber price guarantee), the rates charged by your local network (who own the poles and wires), metering costs and regulated charges for environmental schemes and market operations. We also add on a carbon offset to make your energy use carbon neutral.
Amber makes nothing at all from your energy usage. Our $19/month subscription fee is our only margin for running Amber.
Check out this explainer to learn more about what drives the wholesale price up and down. You can find out more about what your bill with Amber would include here.
While Amber offers the same 100% Carbon Neutral and GreenPower plans as other electricity providers, our model goes a step further than the rest. For a $19 a month subscription, you get access to wholesale electricity prices and the Amber app which enable you to shift more of your energy use to when power is both greener and cheaper.
Unlike other energy retailers who charge a mark-up on the energy you use, Amber makes exactly $0 on your energy usage and empowers you to go beyond offsetting. We’re so committed to our mission that the monthly fee is the only revenue we generate to run the business.