The Smart Energy Revolution has arrived

We have launched in VIC, QLD, ACT, NSW and SA.

Leave your email to be one of our first customers. When it’s your turn to come on board our team will be in touch to guide you through the process.
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The Amber story

Amber Electric was born in 2017 out of two dreams: moving the world towards 100% renewable energy and using technology to improve people's lives.

Co-Founders of Amber Electric, Chris and Dan sitting next to each other.

Our purpose is to unlock the value of renewable energy for everyone

Power to the people

Our goal at Amber is to help customers save money while powering the transition to renewable energy.

The Amber model is a cheaper way to buy power and the fastest way for Australia to reach 100% renewable energy.
"Because we charge a flat fee, our only incentive is to help our customers reduce their electricity costs"
- Chris Thompson, Co-CEO and Co-founder Amber Electric  

Our story

Amber was founded by two Aussie mates, Chris Thompson and Dan Adams in December 2017 with the goal of using new technologies to benefit customers and build a more sustainable world.

Chris is motivated by using new technologies to improve people’s lives. Prior to Amber, Chris worked in Iran running Bamilo, Iran’s largest online marketplace and before that was with the Boston Consulting Group.

Dan is passionate about moving the world towards 100% renewable energy. He’s spent the last 10 years working with Tesla, the Boston Consulting Group and building social movements around climate change.

Amber is owned by Chris & Dan, Amber’s employees, and our investors. All Amber staff are granted shares when they join the team. The Amber team is passionate about climate impact and takes deep ownership and responsibility in driving Amber’s mission forward. Amber is also backed by Australia’s leading VCs (including Square Peg Capital and Main Sequence Ventures), impact-focused investors and individuals, and most recently by CommBank. The support from our investors helps us fast track the transition to 100% renewable energy - with a million Amber customers we could shift enough demand to replace an entire coal fired power station with wind and solar farms.

"Renewable energy is now the cheapest form of energy. We want everyone to benefit from it"
- Dan Adams, Co-CEO and Co-founder Amber Electric  

Our journey so far

December 2017
Amber was founded by Chris Thompson and Dan Adams
August 2018
We rolled out our initial pilot to the first customers in Sydney
October 2018
We finished our accelerator program at Startmate and won Startup Vic's Impact Pitch Night
November 2018
We extended the pilot to customers in South Australia
August 2019
First battery optimisation trial announced
September 2019
Secured $2.5m investment in a seed round
October 2019
Secured a grant from the SA Govt. to run an automated demand response program
November 2019
Full launch of Amber: Amber is now available across NSW, SA, VIC, ACT, and SE QLD
March 2020
Major mobile app released for iPhone & Android users
July 2020
Launched our beta SmartShift program in collaboration with SA Govt.
September 2020
Series A funding round of $10m investment
December 2020
Custom price notifications released in the app
May 2021
Announcement of CommBank partnership and $20m Series B investment
June 2021
Finder Green Energy Awards Finalist 2021
July 2021
Became the only Australian electricity retailer with an open API giving customers access to their data
October 2021
Made the Climate Salad list of Top 100 ANZ climate tech companies

Our team is building the future of energy

Want to help us build the future of energy?
At Amber, we treat our customers like real people, not numbers. That’s because we are passionate about enabling our customers to be part of the smart energy revolution.
Check out our Careers hub and our Linkedin page for current opportunities.
Chris Thompson
Co-CEO & Co-Founder
Dan Adams
Co-CEO & Co-Founder
Emily Rubin
John Barton
Darren Betts
Neil Luo
Sarah Russell-Smith
GM Special Projects
Susan Taylor
General Counsel
Clare Rainbow
Senior Project Manager
Toby Parmenter
UX Designer
Hugh McKenzie
Head of Operations
Scarlett Rowe
Senior Customer Operations Specialist
Kent Humphries
Senior Software Developer
Tess Elation
Senior Software Engineer
Jeremy Thiel
Senior Customer Operations Specialist
Glenn Bartlett
Brand Strategy Advisor
Myles Eftos
Lead Software Developer
Luke Maisey
Senior Customer Operations Specialist
Valentina Garcia
Senior Customer Operations Specialist
Adrian Winther
Performance Marketing Manager
Annabel Luketic
Customer Operations Specialist
Angas Tiernan
Product Manager
Dolores Yip
Customer Operations Specialist
Tynille Catanzariti
Partnerships Marketing Manager
Helena Verbene
Customer Operations Specialist
Matthew Steinfort
Senior Financial Accountant
Harriet Brannelly
Customer Operations Specialist
Isabel Robinson
Customer Operations Specialist
Aamir Parkar
Data Analyst
Trum Dang
Senior Customer Operations Specialist
Chris Parsons
Customer Operations Specialist
Joff Miller
Lead Software Developer
Alison Lowe
Content Manager
Aleksis Xenophon
Distributed Energy Optimisation Analyst
Imogen Rugg
Head of Brand & Creative
Isabella Jones
Growth Marketing Manager
Franziska Degenhardt
Customer Operations Specialist
Adam Qi
Customer Operations Specialist
Keziah Roy
Digital Designer
Amanda Au
Customer Operations Specialist
Emily McCrystal
Customer Operations Specialist
Mayan Agarwal
Software Engineer
Ranga Peries
Lead Hedging Analyst
Joey Wong
Digital Marketing Manager
Shibao Zhang
Software Engineer
James Cameron
Customer Operations Specialist
Pavel Nikolaev
Software Engineer
Bryan Woo
Software Engineer
Joelle Ortiz
Senior Software Engineer

Our partners and investors:

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