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If retail energy prices are going up, why pay retail? Try wholesale with Amber.

The price most Aussies pay for electricity is about to rise. 

Cost of living is already through the roof and the last thing Aussies need is for their energy bills to go up as well. 

Energy regulators have shared that they’re expecting to raise the government reference price this year by +20-30% (an extra $383-564) depending on region [1].

As the government reference price increases, traditional retailers typically follow suit, meaning energy consumers can expect to see their bills rise soon. In fact, some big energy retailers have even already increased their rates.

But here's the thing: wholesale energy prices are actually going down

We’ve started the year with record output from rooftop solar and large scale renewables, which has driven down wholesale prices.

And wholesale prices are forecast to be much lower and more consistent over the next 12-18 months, which makes it a great time to be going direct to wholesale.


You have the power to break free from Big Energy with Amber. 

For just $19 a month, Amber gives you access to the real-time wholesale price of energy with no retail markups. 

In Australia the wholesale price of electricity is often cheapest when renewables are plentiful. But traditional retailers charge a fixed rate regardless of whether the sun is shining and the wind is blowing, or if the grid is being powered by coal and gas.

Wholesale prices change throughout the day.

There are two ways that you can save with wholesale energy: 

1. Simply switch to Amber. By buying electricity at the wholesale price, you’re cutting out the middle-men retailers and dodging the retail markup.

2. Amber customers can reduce their energy bill even further by using power at times when renewables are powering the grid and wholesale prices are cheaper.

3. If you have a battery, you can take your savings to the next level - by exporting when wholesale feed-in tariffs peak, and charging up when wholesale prices drop.

The Amber app also gives you full visibility and control to help you manage your energy – including live wholesale prices and forecasts, price and ‘green grid’ notifications, as well as usage and cost insights. 

At Amber, we believe wholesale is a better model in the long-run for most Aussies, offering you more value and control, while at the same time helping accelerate Australia’s transition to 100% renewables.

It’s time to try wholesale with Amber. Learn more here

P.S. If you are interested in the solar and battery experience with Amber, see here.

[1] Australian Energy Regulator’s announcement of the Default Market Offer 2023–24 draft determination and the VIC Essential Services Commission announcement of the Victorian Default Offer 2023-24: draft decision

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Chris Thompson

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Co-founder and co-CEO

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